My Projects
Polly’s Freeze Rebrand
A case study for Polly’s Freeze, a local ice cream shop in Southern Indiana. Featured in this complete rebrand is a new logo, static & dynamic mood board, updated social media assets, billboard examples, and SWOT analysis.
Equestrian Canada Rebrand
I had the pleasure to mock up a rebrand for Equestrian Canada, Canada’s governing body for all equestrian sports. My dynamic moldboard features a new SWOT analysis, competitor write-ups, a new logo, and dives into strategies for increased membership.
Wiley Influencer Program
During my Master’s program through University of West Alabama, I had the pleasure of creating a strategy deck for Wiley Global brands including their publishing, research, and education services businesses. Feel free to browse through my presentation!
Village Coffee House Brand Book
A brand book created for a fictional company named Village Coffee. If you’re a sucker for coffee and latte art, this might be a favorite for you. It’s definitely a favorite of mine!
“Homeward” Play Poster
Fictional play poster for a showing of “Homeward”, featuring some of Broadway’s finest.
Photography Gallery
Website Work
New Albany Floyd County Schools
My work on this project (under ProMedia Group) features:
– Copywriting
– Content Layout
– Back End / Front End Coding
Truesdell Custom Builders
My work for Truesdell Builders (under ProMedia Group) features:
– Copywriting
– Content Layout
Unique Management Services
Unique Management’s website (under ProMedia Group) features my work in:
– Copywriting
-Content Layout
Influencer Marketing
Over the past two years, I’ve managed influencer partnerships for university and publishing companies. My work includes influencer evaluation, legal and payment coordination, and content development alongside the content creator.
Utica College
Influencer: Coding Blonde
Program Promotion: Any/All Cybersecurity Degrees
Video: How to Get Into Cybersecurity
Analytics: 40k Subscribers, 98,000+ views, 2.9k likes, 4 program enrolls.
UWA Online
Influencer: Katie Smith
Program Promotion: M.Ed K-6 or 6-12.
Analytics: 70.4k followers, 1.3k likes, 450+ unique website visits, 2 RFI Form Completions.
GMU Online
Influencer: Asa Maass
Program Promotion: M.Ed in Special Education
Video: Be Like Them
Analytics: 613k Subscribers, 65,000+ views, 3.5k likes, 6 RFI Form Completions.
Lindenwood University
Influencer: Judi Holler
Program Promotion: BA/MA in Marketing
Analytics: 29k followers, 132 likes, 500+ unique website visits, 1 RFI Form Completion.